Steps to build a free store site
In fact, to set up a free online store, you should pay attention to some important points:
Choose the right domain
Good choices
Choosing the best free store builder for your business
Learn to work with free builders
Obtaining legal permits
Analyzing your work and site on an ongoing basis
Improving the site in terms of user experience (UX) and user interface (UI)
Use proper online marketing
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Paying attention to all these points can expose you to success sooner and better and make your brand better known because many people do well in setting up an online store, but they don't take action in maintaining and maintaining the store, they don't even know what to do. have to do
Therefore, it is very important to pay attention to these issues for success in the online market.
1- Select the appropriate domain
The most important thing you should choose for your brand in traditional businesses is the name, the same thing is true in building a website, which is basically the domain name.
2- Select good host
Hosting is the most important issue after the domain. In simpler terms, it indicates your physical location on the Internet. One of the most important features of a good host is its speed and support. If these two options are not available, the rest of your work process will be difficult.
3- Choose the best free storefront to fit your business
In the free builder store, which is actually a content management system (cms), you can build a site without programming. Some of these free store builders are: WooCommerce, Joomla, WordPress, OpenCard.
One of the weaknesses of these store builders is that you need training and you have to manage the work yourself from beginning to end, from getting seed and host names to learning plugins and working with templates and...
Therefore, you may need more time and of course it will not be free in the future because you need to improve your site and you have to pay for installing various plugins in addition to learning.
Don't worry too much, free tutorials on the internet can guide you to a great extent, but you have to do this by yourself and do trial and error to gain experience.
Benefits of Content Management Systems
The most important advantage of them is that they are free and (open source).
They work well in optimization and SEO
It is possible to expand and add facilities
The possibility of adding functional plugins without the need for programming
The possibility of changing new and different formats to make the site more beautiful
The possibility of having Farsi language to work more easily
4- Learning to work with free shopkeepers
After choosing one of the free shopping sites, it is time to prepare yourself for learning. Also, training in this field is the first step for the next steps. How to install a good template and what plugins and how to work with it requires your own practice and effort.
5- Getting legal permits
In the field of internet businesses, you need two types of licenses:
1. General licenses
2. Exclusive licenses for each business
In general licenses, regardless of people's expertise and skills, it is necessary for sites that have commercial activities, in simpler words, where the process of selling or buying goods takes place. But sites that are only for introducing the company do not need this symbol.
6- Site analysis
Checking the facilities and adding useful features for the site, for example, comparing products with each other, creating a survey system, developing products, the possibility of inserting content and articles, analyzing the behavior of users and how they make purchases, following up on payment problems And fixing them, strong support for customers and their problems, etc., all must be done continuously so that you can succeed in your online business.
7. Improving the site in terms of user experience (UX) and user interface (UI)
In addition to the problems encountered during work, you must fix the site's defects in terms of user experience and user interface. The user interface means the appearance of the site in terms of graphics, color, psychology, etc., and the user experience means that the user can easily communicate with the site, for example, he is not confused about purchasing, he can easily make a decision to compare products, etc. It should also be continuously checked and improved.
8. Use correct online marketing
For a better understanding of this topic, consider the famous DigiKala site. What do you think was the reason for the successful sale of this site? Yes, you guessed right, the beautiful appearance of the site, survey of buyers and the possibility of comparing products along with user comments at the bottom of each product, the right price of products, the right category of goods, easy access to pay and a thousand other hidden points that are obtained based on experience. .
If you are planning to start an online store, it is better to check all the items with power and good information at the very beginning and determine your internet marketing strategies.
9. Survey
Maybe he said that the best way to better understand and improve the site is this survey. By constantly surveying your users, you can discover the existing problems and obstacles in any way and act better than before in your sales. Therefore, always consider this issue when building your store site.